Hershey’s. Disney. GE. Apple. Mary Kay. Procter and Gamble.

Commonality? All started during a crap economy.

Perhaps you might want to order the book. I am sitting on the porch waiting for my copy to arrive.

Meanwhile, statisticians predict that the new era of millionaires will come from none other that Network Marketing.

I am sitting on the porch waiting for my first order of Xocai Healthy Chocolates to arrive. How is it sold? Only thru Network Marketing. Thru me.

My porch is a busy place these days.

Posted by Patty Soffer under Business & Economy & Philanthropy & Uncategorized | No Comments »

Yeah, we have been out there detonating bombs the past two years.

The economy made mincemeat of us, but here we are again, like David -v- Goliath, rising up against the best of the Miami advertising world. We have been on a forced sabbatical for the past 8 months, not because we are a bad business, but because it is a bad economy.

And still, we are winners.

We entered five projects in this year’s ADDY competition, which was all we had because we closed our doors in July ‘09.

From the five, we won four ADDYS. Not a bad average!

We won for the following:
GOLD ADDY
• Bluntzer Group / Corporate ID
• Poster Show®
SILVER ADDY
• Hotel Beaux Arts Brochure
• Perry Ellis/Manhattan Internal Flash Video for JCPenney

We are most proud of winning GOLD for Poster Show®, our annual charity art show, which is home to our contributory heart and soul. You will be hearing much about this again in the next few months. It is my personal passion. Poster Show® will become a powerful fixture in the Miami charity/art scene. Just you wait and see.

I want to thank the people of the Collec+ive, who believed in us and stayed with us to the bitter end and beyond. We are a true Collec+ive now, coming together as jobs warrant. All are always in my heart. Where I go, they go, if that is what they want.

David Rojas • Debbie Reznik • Manny Prieres • Kim Broder • AJ Ikourou • Diego Meeroff • Valerie Hockenstein • Diego Romero

I love you all.

Posted by Patty Soffer under Awards & Business & Philanthropy & The Collec+ive & The Collective & Uncategorized & giving | 1 Comment »

We are primed for the loving but firm touch that only a woman can provide. Take a look at this website that champions women and their accomplishments/creativity.

http://www.whatwomenmake.com

Notice the languaging in the stories and headlines.

Nurturing. Globalism. Basics. Sisterhood. Facilitators. Sustainability. Innovation. User Centricity. Global Community.

The common theme? Generosity and giving. What a brilliantly lovely platform upon which to create positive impact in the world.

The time has more than come for the United States to elect a woman president.

Posted by Patty Soffer under Business & Family & Philanthropy & Politics & Spirituality & The Collec+ive & Uncategorized | No Comments »

Wow. Here is something incredible.

It’s from the heart, in humble, non-produced, bathroom/bedroom/closet/livingroom “studios.” Insanely creative. Clearly a labor of love.

There is nothing more powerful than raw passion. Bravo and thank you to everyone involved in this piece.

Posted by Patty Soffer under Design & Economy & Music & Philanthropy & Spirituality & Uncategorized & giving | No Comments »

As I work to help others start, strategize and develop their businesses, I advise that they ask themselves this one simple question all the time.

Assumptions are deadly and costly. Your view of things is not everyone’s view. I learned this the hard way. It’s a lesson I will never forget it.

Be sure to question everything.

Posted by Patty Soffer under Business & Economy & Uncategorized | No Comments »